Blogs

Content Strategy + Information Architecture = Customer Success

Posted by Amber Swope on

Content Strategy + Information Architecture = Customer Success
Content strategy and information architecture are two different disciplines that work together to create customer success. Information architect Amber Swope and Content Strategist Chris Hibbard share some methodologies and processes, best practices, and insights on how content strategy and information architecture work together to help make client projects succeed.

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Can You Afford to Do It Twice? Know When to Use Experts to Help With Your DITA Implementation.

Posted by Amber Swope on

Moving to a new source format, such as DITA, is a major project and one to not be undertaken lightly. When companies that are fiscally constrained approach a move to XML, their teams should understand when to utilize expert assistance.

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Introduction to DITA (Darwin Information Typing Architecture)

Posted by Amber Swope on

DITA is an Architecture. It’s an XML framework that provides mechanisms for organizing content. I want to be very clear: DITA is not a tool, nor is it an application – it is an architecture, and that means that there are many different ways to use it and there are many different tools that support it.

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Information Architecture Resources

Posted by Alison Yildirok on

There are many resources out there for learning about information architecture (IA) – here are Amber's recommendations.

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Information Architects: What They Do and How to Become One

Posted by Amber Swope on

Information Architects:  What They Do and How to Become One
In 2018, Amber Swope surveyed a group of Information Architects to better understand the career path and scope of an Information Architect. If you're considering becoming an Information Architect, or if you're new to the role, this is a must read.

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