Becoming the Agent of Change Your Content Team Needs
Change Management Amber Swope Change Management Amber Swope

Becoming the Agent of Change Your Content Team Needs

Most content teams have someone who ends up responsible for driving change — not because they volunteered, but because the work demanded it. In this conversation with Dawn Stevens on The Content Wrangler, I talk through what it actually takes to step into that role: how to know yourself well enough to contribute, how to ask the questions that surface real resistance, and why the age of effort is over.

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